BRAND IDENTITY / VIDEO / PHOTOGRAPHY

Momentum bioscience

Tackling antibiotic resistance with innovative technology

What’s the biggest threat to the world?

Nuclear war, Donald Trump, zombie apocolypse? Well in fact the global problem of increasing resistance to antibiotics is a far greater threat than all of these.

Momentum Bioscience have developed an innovative diagnostic test which identifies if people have a blood stream infection. We helped them create a new brand identity and website with the aim of attracting investors and explaining their story.

“Momentum Bioscience have developed an innovative diagnostic test which identifies if people have a blood stream infection.”

Brand identity

Scientific, technical and clean

Momentums diagnostic test delivers a positive or negative result. We used this as the basis for developing their logo. The blue and green colours form the basis for the brand identity across all media.

momentum_logo_web

Video

Simplifying the complex

Before you can communicate something you need to understand it right? We often have communicate complex technical and medical information. One of the advantages of not understanding this information is that we can put ourselves in the shoes of the audience. Take a look at how we tell the story of momentum’s ground beaking diagnostic test using an animated explainer video.

“Having a video on a landing page makes it 53% more likely to show up on page 1 when using a search engine like Google.”

Photography

Authenticity is important when telling your story

We can all spot a stock image from miles away. Using real photography gives a real insight into your company, the people who work for you and the values you reflect.

“Stock photos may be negatively impacting your website’s SEO & user experience.”

BRAND IDENTITY / VIDEO / PHOTOGRAPHY

Momentum bioscience

Tackling antibiotic resistance with innovative technology

What’s the biggest threat to the world?

Nuclear war, Donald Trump, zombie apocolypse? Well in fact the global problem of increasing resistance to antibiotics is a far greater threat than all of these.

Momentum Bioscience have developed an innovative diagnostic test which identifies if people have a blood stream infection. We helped them create a new brand identity and website with the aim of attracting investors and explaining their story.

“Momentum Bioscience have developed an innovative diagnostic test which identifies if people have a blood stream infection.”

Brand identity

Scientific, technical and clean

Momentums diagnostic test delivers a positive or negative result. We used this as the basis for developing their logo. The blue and green colours form the basis for the brand identity across all media.

momentum_logo_web

Video

Simplifying the complex

Before you can communicate something you need to understand it right? We often have communicate complex technical and medical information. One of the advantages of not understanding this information is that we can put ourselves in the shoes of the audience. Take a look at how we tell the story of momentum’s ground beaking diagnostic test using an animated explainer video.

“Having a video on a landing page makes it 53% more likely to show up on page 1 when using a search engine like Google.”

Photos

Authenticity is important when telling your story

We can all spot a stock image from miles away. Using real photography gives a real insight into your company, the people who work for you and the values you reflect.

“Stock photos may be negatively impacting your website’s SEO & user experience.”